When Microsoft's Hotmail Included the Tagline,"Get Your Private,Free E-Mail from Hotmail

question 58

Multiple Choice

When Microsoft's Hotmail included the tagline,"Get your Private,Free E-mail from Hotmail," on each of the millions of e-mails it processed daily,it was using __________.

• A)opt-out marketing
• B)viral marketing
• C)customerization
• D)niche marketing
• E)buzz marketing

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Definitions:

Obesity

A medical condition characterized by excessive body fat that presents a risk to health.

Memory

The cognitive function that allows for the encoding, storing, and retrieval of information.

Genital Arousal

The state of heightened blood flow and sensitivity in the genital regions, typically associated with sexual excitement.

REM Sleep

A phase of sleep characterized by rapid eye movements, where the most vivid dreams occur, and marked by increased brain activity, resembling that of the waking state.