Which of the Following Statements About Transactional Websites Is NOT

question 140

Multiple Choice

Which of the following statements about transactional websites is NOT true?

• A)Promotional websites can be used to support a company's traditional marketing channel.
• B)Promotional websites provide information on how items can be used and where they can be purchased.
• C)Promotional websites are effective in generating interest in and trial of a company's products.
• D)Promotional websites can cannibalize sales.
• E)Promotional websites advertise and promote a company's products and services.

---

Definitions:

Avoidance/Avoidance

A decision-making conflict where an individual has to choose between two equally unattractive options, often leading to anxiety or stress.

Approach/Approach

A decision-making conflict situation where an individual must choose between two equally appealing options.

Approach/Avoidance

Psychological concepts that describe an individual's motivation to move towards or away from a particular stimulus or situation.

Double Approach/Avoidance

A psychological conflict characterized by being drawn to and repelled by the same goal or option, which has both positive and negative aspects.