When Kimmy Summers Had to Communicate with Other Students to Recruit

question 104

Multiple Choice

When Kimmy Summers had to communicate with other students to recruit volunteers at their respective universities to help freshmen during campus move-in day,they chose to use

• A)letters from their colleges' deans of students.
• B)flyers slid under dorm-room doors.
• C)phone solicitations.
• D)ads in their campus newspapers.
• E)social media.

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Definitions:

Transit Advertising

A form of advertising that is placed in or on modes of public transportation or in public transportation areas.

Mobile Signage

Signage designed to be moved or displayed on mobile units, often seen on vehicles for advertising purposes.

Flighting Schedule

An advertising strategy that involves intermittent and scheduled periods of advertising followed by periods without any ads.

Seasonal Demand

Fluctuations in consumer demand for certain products or services at particular times of the year, often influenced by seasons or holidays.