After the Release of the Movie E

question 86

Multiple Choice

After the release of the movie E.T. ,sales of Hershey's Reese's Pieces soared while Mars,the makers of M&M'S,regretted not permitting its product to be used in the film.This is an example of __________.

• A)product continuity
• B)subsidized advertising
• C)subliminal direction
• D)reverse product placement
• E)product placement

---

Definitions:

Decimals

Numerical symbols used in the decimal number system to represent fractions of ten, fundamental in mathematics for expressing precise values.

Mixed Fraction

A whole number and a fraction combined into one “mixed” number.

Improper Fraction

A fraction where the numerator (the top number) is greater than or equal to the denominator (the bottom number).

Fluid Ounces

A unit of volume used to measure liquids, approximately 28.4 milliliters in the British Imperial system and 29.6 milliliters in the U.S. system.