The Beef Council Promotes a Series of Ads in Which

question 81

Multiple Choice

The Beef Council promotes a series of ads in which the tag line is "Beef-it's what's for dinner." The purpose of these ads is to encourage the audience to eat more beef.This type of ad is a(n) __________.

• A)reminder institutional ad
• B)pioneering institutional ad
• C)product institutional ad
• D)competitive institutional ad
• E)advocacy ad

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Definitions:

Verbal Communication

The process of conveying messages or information through spoken words.

Western Industrialized Countries

Nations primarily in the Western Hemisphere that are economically developed with advanced technological infrastructure.

Chronemics

The study of how time is used and perceived in communication and its impact on interactions and social relationships.

Barriers

Obstacles or impediments that hinder progress or the achievement of objectives.