A Product Line Is a Group of Product or Service

question 320

Multiple Choice

A product line is a group of product or service items that are closely related because they satisfy a class of needs,are used together,are sold to the same customer group,and are distributed through the same type of outlets,or __________.

• A)are made of similar components
• B)fall within a given price range
• C)made from the same formulations
• D)are identical except for price
• E)require high levels of R&D

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Definitions:

Social Skills

Abilities used to communicate, interact, and build relationships with others effectively.

Recognizing One's Emotions

The process of identifying and understanding one’s own feelings, which is a key aspect of emotional intelligence.

Sensing What Others Need

The ability to intuitively understand and respond to the unexpressed wants or needs of others.

Cognitive

Pertaining to the mental processes involved in acquiring knowledge and understanding through thought, experience, and the senses.