Semiotics Refers to

question 252

Multiple Choice

Semiotics refers to

• A)a field of study in marketing linguistics that identifies the connotative meanings behind words in order to create the most effective product or brand names.
• B)a field of study in marketing linguistics that identifies the connotative meanings behind words in order to create the most effective advertising messages.
• C)a field of study that examines the correspondence between symbols and their role in the assignment of meaning for people.
• D)a field of linguistics that translates words into internationally recognized symbols to help companies carry their product message across international boundaries.
• E)the practice where a translated word or phrase is retranslated into the original language by a different interpreter to catch errors.