Examlex
The VALS framework segments consumers is based on
Normal
Conforming to a standard; usual, typical, or expected under specific conditions or circumstances.
High-context
A communication style where much of the information is understood through context, non-verbal cues, and between-the-lines reading, rather than stated explicit content.
Inferred
Concluded or derived as a judgment based on evidence or reasoning rather than being stated explicitly.
Corporate
Pertaining to corporations, typically referring to business entities or their activities, culture, and structures.
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