The Set of Values, Ideas, and Attitudes That Are Learned

question 134

Multiple Choice

The set of values, ideas, and attitudes that are learned and shared among the members of a group is referred to as

• A) customs.
• B) morals.
• C) norms.
• D) culture.
• E) ethics.

Understand the impact of social purpose on consumer purchasing decisions and brand loyalty.

Appreciate the role of evaluation in demonstrating the effectiveness of strategic plans and securing future support.

Recognize the risks involved in corporate social responsibility (CSR) efforts that are incongruent with business practices.

Learn the importance of research in benchmarking and measuring the effectiveness of PR campaigns.

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Definitions:

Electronic Means

The use of digital technologies and electronic devices to carry out activities, including communication, transactions, and data storage.

Voluntarily Assented

The act of giving consent or agreement freely and without coercion.

E-contract

A contract that is created, signed, and maintained in electronic form, often over the internet.

Offer's Terms

Specific conditions and details outlined in a proposal or bid which must be accepted in full for an agreement to be formed.