There Is No Single Generic Marketing Plan That Can Apply

question 14

Multiple Choice

There is no single generic marketing plan that can apply to all organizations or all institutions. Rather, the specific format for a marketing plan for an organization depends on the following: the target audience and purpose, the kind and complexity of the organization, and

• A)the financial investment needed.
• B)the time frame.
• C)available resources.
• D)the industry.
• E)the competition.

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Definitions:

Earnings Activities

Earnings activities refer to business operations and ventures that generate income or profit for a company.