There Are No Magic One-Size-Fits-All Guidelines for Writing Successful Marketing

question 48

Multiple Choice

There are no magic one-size-fits-all guidelines for writing successful marketing and business plans. Which writing and style guideline below still generally applies?

• A)Use different color fonts or paper to represent different sections of your plan.
• B)Use visuals where appropriate.
• C)Do not use a business plan unless you plan to borrow at least $100,000.
• D)Include as an attachment the résumés for all key players in your management team.
• E)To save paper, send the plan in digital (Adobe Acrobat PDF) format to all potential investors.

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Definitions:

Southern States

Refers to the states located in the southern region of the United States, historically characterized by distinct cultural, economic, and historical traits.

Preserve Slavery

To maintain or keep the institution of slavery in existence, preventing its abolition.

Confederacy

A confederation of secessionist American states existing from 1861 to 1865, formed by states in the Southern United States that supported slavery and opposed the policies of the northern states.

Ordinance of Secession

Historical documents drafted and adopted by several U.S. states declaring their secession from the Union, leading to the American Civil War.