Marketers That Devote at Least 50% of Their Time to Advanced

question 17

Multiple Choice

Marketers that devote at least 50% of their time to advanced, customer-centric marketing processes and capabilities will achieve marketing return on investment (ROI) that is at least ____ greater than that of their peers, who lack such emphasis.

• A) 10%
• B) 20%
• C) 30%
• D) 40%
• E) 50%

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Definitions:

Ectopic Focus

Any pacemaker other than the sinus node of the heart; abnormal pacemaker; an ectopic pacemaker.

Ventricular Systole

Contraction of the ventricles.

Diastole

The phase of the heart's cycle during which the heart muscles relax and the chambers fill with blood.

Fibrillation

An uncoordinated twitching of the muscle fibers, particularly in the heart, leading to inefficient pumping action.