Compared to Sales, Which Is More Focused on the Here

question 44

Multiple Choice

Compared to sales, which is more focused on the here and now, marketing is focused on

• A) long-term strategies.
• B) short-term strategies.
• C) price discounting.
• D) product development.
• E) the number of transactions.

---

Definitions:

Specific Action

A particular or distinct deed taken to achieve a goal or address a situation.

Prospecting

The process of searching for potential customers, clients, or buyers in order to develop new business.

Building Interest

The process of engaging an audience's attention and curiosity about a subject or activity.

Screening

The process of evaluating or testing something or someone to determine suitability for a specific purpose or condition.