Advertising Is Very Useful for Generating New Customer Leads

question 11

True/False

Advertising is very useful for generating new customer leads.

---

Definitions:

Dividend Increase

An increase in the amount of payment made by a corporation to its shareholders, usually realized when the company has achieved additional profits.

Additional Financing

Funds that are raised by a company through borrowing or issuing new equity, in addition to its existing capital.

Asset Turnover

A financial ratio that measures the efficiency of a company's use of its assets in generating sales revenue; the higher the turnover, the better.

Current Ratio

An indicator of a company's ability to meet short-term debt obligations; calculated by dividing current assets by current liabilities.