A Company's ________ Is the Set of Benefits or Values

question 9

Multiple Choice

A company's ________ is the set of benefits or values it promises to deliver to consumers to satisfy their needs.

• A) Mission statement
• B) Quality proposition
• C) Value Proposition
• D) Value Promise

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Definitions:

Therapeutic Life-style

A way of life or approach to living that actively promotes physical, mental, and emotional health.

Stephen Ilardi

A psychologist known for his contributions to the treatment of depression, including the development of the Therapeutic Lifestyle Change program.

Double-blind Technique

A research methodology where neither the participants nor the experimenters know who is receiving a particular treatment, minimizing biases.

Drug Therapies

The treatment of disease or symptoms with pharmaceutical drugs as opposed to surgery or other therapies.