All of the Following Are True of Market Research Except

question 92

Multiple Choice

All of the following are true of market research except

• A) even the most carefully executed research can be fraught with errors.
• B) marketing research does not forecast the future with certainty.
• C) decisions must be made in light of managers' own knowledge and experience.
• D) it is a substitute for decision making.

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Definitions:

Interconnected

The state of being connected with each other, referring to systems, devices, or networks that communicate and work together.

Interdependent

Mutually reliant on each other, where the actions or outcomes of one entity or process affect another.

Wirelessly

Refers to the transfer of information or power between two or more points that are not connected by an electrical conductor.

Biometrics

A method of identifying individuals based on physical or behavioral characteristics, used for security and access control.