The Stage of the New-Product Process That Internally and Externally

question 322

Multiple Choice

The stage of the new-product process that internally and externally evaluates new-product ideas to eliminate those that warrant no further effort is referred to as __________.

• A)development
• B)stage-gate
• C)idea generation
• D)business analysis
• E)screening and evaluation

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Definitions:

Open System

A concept in systems theory where an organization is seen as being open to, and interacting with, its environment in a dynamic exchange of information, energy, and resources.

Resource Inputs

The resources (such as time, money, materials, and labor) that are utilized in the production process or in the provision of services.

Outputs

The results or products that emerge from a system, process, or activity, measuring its effectiveness or productivity.

Tight Bureaucracy

A highly structured and rule-oriented form of organization where the adherence to formal procedures and hierarchies is emphasized.