To Create Brand Advocates Some Brand Managers Try to Make

question 51

Short Answer

To create brand advocates some brand managers try to make ________ part of the brand story.
people
profit
advertisements
product development
customers and employees

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Definitions:

Cost of Capital

The minimum profit rate a company needs to achieve on its investment ventures to keep its market value stable and draw in capital.

Cash Inflows

Money received by a business from various sources including sales, investments, and financing.

Useful Life

The estimated period over which an asset is expected to be used by the entity, or be productive.

Salvage Value

The projected sell-on value of an asset upon reaching the end of its operational lifespan.