Which of the Following Is One of the Four Consumer

question 24

Multiple Choice

Which of the following is one of the four consumer perception dimensions used by ad agency Young & Rubicam to measure brand strength?

• A) brand conformance
• B) brand consistency
• C) brand convenience
• D) brand extension
• E) brand relevance

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Definitions:

Apparent Feeling

an emotion that seems to be present based on observations of an individual's behavior or expressions but may not fully reflect their internal state.

Disappointment

The feeling of dissatisfaction that arises when one's expectations or hopes are not met.

Childhood Abuse

Experiencing physical, emotional, sexual, or neglectful harm during childhood, which can have long-lasting effects on mental and physical health.

Empathic Response

A reaction that demonstrates an understanding and sharing of another's emotional experience.