A Firm That Attempts to Create Long-Term Relationships with Its

question 20

Multiple Choice

A firm that attempts to create long-term relationships with its buyers is:

• A)production oriented
• B)product-oriented
• C)sales oriented
• D)market-oriented
• E)relationship marketing oriented

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Definitions:

Redeemed

In financial terms, to exchange a financial instrument like a bond or coupon for its value in cash or goods; also refers to utilizing a reward or benefit.

Compounded Semi-Annually

Refers to the process of applying interest to a principal sum twice a year, leading to interest being earned on previously earned interest.

Lump Sum Payment

A single payment made at a particular time, as opposed to multiple payments made over time.

Compounded Monthly

A financial term describing the process where interest earned is added to the principal each month, leading to increased interest in the next month.