A Firm That Attempts to Create Long-Term Relationships with Its

question 20

Multiple Choice

A firm that attempts to create long-term relationships with its buyers is:

• A)production oriented
• B)product-oriented
• C)sales oriented
• D)market-oriented
• E)relationship marketing oriented

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Definitions:

Bribery

The act of offering, giving, receiving, or soliciting something of value to influence the action of an official or other person in charge of a public or legal duty.

Public Official

An individual holding a position of authority or service in government, serving the public’s interest.

Federal Statute

A law enacted by the national government of the United States, which applies across the entire country, superseding state laws when in conflict.

Criminal Liability

The conditions under which an individual or entity can be held legally responsible for actions classified as crimes by law.