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Conversion ratios should also be calculated by account type.
Social Audit
An evaluation method used to measure a company's social and environmental performance and impact.
Societal Marketing Programs
Marketing strategies focused not only on meeting the needs of consumers but also on benefiting society as a whole by considering the societal and environmental impact of products and practices.
Social Responsibility Programs
Initiatives undertaken by companies to operate in an ethical, sustainable, and environmentally friendly manner, often focusing on social welfare.
Company's Mission
A statement that describes the purpose and fundamental objectives of an organization, guiding its strategy, operations, and decision-making.
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