Clusters of Marketable Groups of Customers with Similar Likes,dislikes,lifestyles,and Purchase

question 48

True/False

Clusters of marketable groups of customers with similar likes,dislikes,lifestyles,and purchase behaviors can be identified by multivariable segmentation systems that merge and analyze geographic,demographic,lifestyle,and behavioral data.

---

Definitions:

Organic Product

A compound or substance that has been synthesized from living organisms or contains carbon-based molecules.

Mechanism

Describes the step-by-step sequence of elementary reactions by which overall chemical change occurs.

Racemic

Referring to a mixture of equal amounts of two enantiomers of a chiral molecule.

Hydride Shift

A rearrangement reaction where a hydride ion (H-) moves from one carbon atom to another within a molecule, often observed in carbocation rearrangements.