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Describe the Steps Involved in Conducting Marketing Research

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Describe the steps involved in conducting marketing research.


Definitions:

Spreading

The act of extending, distributing, or dispersing something over an area or among individuals.

Grapevine

An informal communication network within an organization, known for spreading rumors and unofficial information.

Single-strand Chain

A single-strand chain typically refers to a sequence of items or elements connected linearly, often used in molecular biology or chemistry contexts.

Randomly Contacting

The process of reaching out or communicating without a specific pattern or targeted system, often used in research or marketing.

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