Apple Computers Positioned Itself as User Friendly and Thus Gained

question 58

Multiple Choice

Apple Computers positioned itself as user friendly and thus gained an advantage over IBM. Apple used positioning by:

• A) product user
• B) brand name
• C) end benefit
• D) cultural symbols

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Definitions:

DSM-5

The Diagnostic and Statistical Manual of Mental Disorders, Fifth Edition, is a handbook used by healthcare professionals as the authoritative guide to diagnosing mental disorders.

Diagnostician

A healthcare professional skilled in identifying diseases and conditions based on symptoms and test results.

Overlap Symptoms

Symptoms that are common to more than one disease or condition, making diagnosis more challenging.

Big Five

A model outlining five broad dimensions of personality traits: openness, conscientiousness, extraversion, agreeableness, and neuroticism.