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The Elaboration Likelihood Model (ELM) Was Developed to Explain the Process

question 84

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The elaboration likelihood model (ELM) was developed to explain the process by which persuasive communications influence:


Definitions:

Negative Stereotype

A generalized and often inaccurate belief about a group of people that is predominantly unfavorable and can lead to prejudice and discrimination.

Positive Stereotype

A widely held but oversimplified and generalized belief about a particular group that is seen in a favorable light.

Disabilities

Conditions that limit a person's physical or mental abilities, affecting their daily life and activities.

Myths

Traditional stories or legends that embody the beliefs or values of a society, often explaining natural phenomena or cultural practices.

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