Through ________,Marketers Can Target Individuals Based on What They Have

question 120

Multiple Choice

Through ________,marketers can target individuals based on what they have purchased,what shows they have watched,or what websites they have visited.

• A)variable data marketing
• B)permission-based marketing
• C)behavioral targeting
• D)predictive targeting
• E)conversion marketing

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Definitions:

Efficient Scale

The level of production that minimizes the average total cost of production, optimizing resource usage.

Competitive Firm

A company that operates in a market where prices are determined through competition amongst businesses.

Firm's Profit

The financial gain a company achieves when its total revenues exceed the total costs incurred in conducting its business activities.

Efficient Scale

The level of production at which the average total costs of production are minimized.