Consumers Subconsciously Screen Out Stimuli That They Find Psychologically Threatening

question 67

Multiple Choice

Consumers subconsciously screen out stimuli that they find psychologically threatening, even though exposure has already taken place. This is consistent with the perception factor of ________.

• A) selective attention
• B) selective exposure
• C) perceptual defense
• D) perceptual differentiation
• E) perceptual organization

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Definitions:

Concrete Experience

A Kolb's Experiential Learning Theory component, involving learning through specific experiences and reflecting on those experiences.

Living Beings

Organisms that exhibit the characteristics of life, such as growth, reproduction, responsiveness, and metabolism.

Meaningful

Having significant, purposeful value or importance; capable of eliciting deep thought or emotion.

OTTFFSSENT

OTTFFSSENT is a mnemonic device used to remember the initial letters of the first ten numbers in sequence: One, Two, Three, Four, Five, Six, Seven, Eight, Nine, Ten.