Figure 21-4 -Figure 21-4 Above Depicts the Sales Management Process That Involves

question 162

Multiple Choice

Figure 21-4
-Figure 21-4 above depicts the sales management process that involves three interrelated functions. Box B refers to

• A) sales plan implementation.
• B) salesforce determination.
• C) salesforce communication.
• D) sales plan formulation.
• E) salesforce evaluation.

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Definitions:

Formal Reference Groups

Groups with a structured system of organization and a specific set of expectations that influence an individual's behavior and attitudes.

Marketers

Professionals involved in promoting, selling, and distributing a product or service.

Clothing

Textile items worn on the body, primarily designed for purposes such as protection, comfort, and social or cultural expression.

Cosmetics

Substances or products applied to the body, particularly the face, to enhance or alter appearance, often for beauty or grooming purposes.