Scheduling Ads Unevenly,or ,Builds Awareness That Is Intended to Be

question 116

Multiple Choice

Scheduling ads unevenly,or ,builds awareness that is intended to be carried over to the next advertising period.

• A)segmenting
• B)using a continuous schedule
• C)hard hitting
• D)sequencing
• E)flighting

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Definitions:

Perfect Mobility

The theoretical condition in which factors of production such as labor and capital can be moved without any barriers between industries or geographical locations.

Perfect Knowledge

A theoretical situation in which all participants in a market have complete and accurate information about past, present, and future conditions.

Short Run

A period in economics where at least one factor of production is fixed, leading to limited adjustments in production or operation.

Long Run

An economic phase where every production factor and cost can adjust completely to alterations, due to their variable nature.