Examlex
Scenario 7-1
Scheduled to be released in the first quarter of 2011, Nintendo's portable 3DS gaming system will likely revolutionize the video game industry.The 3DS is the newest in a long line of portable gaming systems made by Nintendo, but will now boast a number of new features-including 3dimensional technology that does not require the use of any special viewing goggles or glasses.The new system will also allow consumers to play classic games from older generations of Nintendo products, watch 3D movies, and create fictional "Mii" characters that were made famous by Nintendo's Wii.Nintendo hopes its new gaming system will once again put Nintendo at the top of the video game industry, having lost some of its market share to Sony and Microsoft in recent years.
-(Scenario 7-1) Before the 3DS was released, Nintendo created a series of television commercials and print ads to promote the product.The ads are shown to a group of study participants, and then the participants are asked to express how they felt about the advertisement.This is an example of a:
Diminishing Marginal Returns
A principle stating that as investment in a particular area increases, the rate of profit from that investment, after a certain point, cannot increase forever and will eventually decrease.
Marginal Product
The additional output that is produced by adding one more unit of a certain input while holding other inputs constant.
Picture Framer
A professional or business specialized in enclosing pictures, photographs, or artwork in frames.
Law of Diminishing Returns
An economic principle stating that as investment in a particular area increases, the rate of profit from that investment, after a certain point, will begin to decrease, assuming all other variables are constant.
Q12: A complaint concerning an allegedly misleading advertising
Q18: (Scenario 126) "Among advertising agencies, the client's
Q20: Which of the following best describes primary
Q27: The Starch readership test measures readers of
Q30: (Scenario 5-6) Mark feels that post-its are
Q31: Looking ahead to an expanding demand for
Q43: What are the differences between writing advertising
Q52: In recent years skillful marketers have merged
Q66: Repetition is a tried-and-true way of:<br>A)posing one
Q87: Cloud9, a social networking site, has generated