Pearl Izumi Offers Three Different Lines of Triathlon Gear: Select

question 175

Multiple Choice

Pearl Izumi offers three different lines of triathlon gear: Select, Elite, and Pro. Which segmentation characteristic would likely cause a beginner triathlete to purchase a product from the Pro line?

• A)geographic
• B)behavioural
• C)socioeconomic
• D)product knowledge

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Definitions:

Variable Factory Overhead Controllable Variance

The difference between the budgeted variable overhead based on actual production activities and the actual variable overhead incurred.

Standard Labor Hours

Represents the predetermined amount of time expected to complete a specific task or produce a certain amount of goods under normal conditions.

Overhead

Indirect costs associated with running a business that are not directly tied to a specific product or service, such as rent and utilities.

Variable Factory Overhead Controllable Variance

The difference between the actual variable overhead costs incurred and the standard variable overhead expenses expected, which can be controlled or influenced by management.