A Neighbourhood Tailor Makes Clothes According to the Requirements of Each

question 37

Multiple Choice

A neighbourhood tailor makes clothes according to the requirements of each of his individual customers.This is an example of:

• A)brand repositioning.
• B)positioning.
• C)perceptual mapping.
• D)mass marketing.
• E)micro marketing.

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Definitions:

International Communication Association

A professional organization aimed at advancing the scholarly study of communication by facilitating academic exchange globally.

Survey Methods

A research technique that involves collecting data from a predefined group of respondents to gain information about a particular subject area.

Experimental Methods

Scientific procedures used to investigate relationships between variables by deliberately manipulating one variable to study its effect on another.

Distance Themselves

An action or behavior in which individuals or entities create emotional or physical space from others or certain ideas to avoid association or involvement.