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TerraCycle is a company that takes waste and "upcycles" it into new products. Currently, TerraCycle markets a bicycle rack made of recycled plastic to schools, parks, and cities. This rack does not scratch or damage the bikes as concrete and steel racks do, and is eco-friendly since it is made of waste material. TerraCycle is differentiating its product based on:
Economic Rent
The excess payment or profit made over the minimum amount required to bring a factor of production into use.
Pure Rate of Interest
The rate of return on a risk-free investment, theoretically excluding the effects of inflation, default risk, and other factors.
Residual Claimants
Individuals or entities entitled to a share of an organization’s income only after all other claims, such as debts and taxes, have been satisfied.
Interest Rate
The cost of borrowing money, typically expressed as a percentage of the amount borrowed, paid to the lender.
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