The Process of Determining If an Account Has the Potential

question 77

True/False

The process of determining if an account has the potential to warrant a visit by the salesperson broadly describes the process of prospecting.

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Definitions:

Operational Plan

A detailed plan that outlines how an organization's strategic objectives will be achieved through specific actions and resources in the near term.

Viewing

The act of watching, inspecting, or examining something, often used in contexts such as online content consumption or property visits.

Philanthropic Goodwill

The benefit or positive reputation gained by a company through charitable acts, contributions, and involvement in the community.

Social Responsibility Pyramid

A model describing the layers of responsibility that companies have, ranging from economic, legal, ethical, to philanthropic duties.