Evidence Supports the Notion That 90 Percent of Customers Who

question 95

True/False

Evidence supports the notion that 90 percent of customers who perceived to have been wrong by you or your company continue to purchase from you albeit, at lower rates over time.The other 10 percent will simply not buy from you again.

---

Definitions:

Social Facilitation

The tendency for people to perform differently when in the presence of others than when alone, often improving on simple tasks.

Deindividuation

A psychological state characterized by diminished self-consciousness, reduced concern for social evaluation, and weakened restraints against prohibited behaviors in groups.

Normative Social Influence

The influence of other people that leads us to conform in order to be liked and accepted by them, affecting our views, attitudes, and behaviors.

Informational Social Influence

The change in opinions or behavior that occurs when someone conforms to what they believe are the expectations of others, particularly in uncertain situations where the correct action or belief is unclear.