Which Type of Presentation Method Is Most Likely to Be

question 2

Multiple Choice

Which type of presentation method is most likely to be used in a transactional sales interaction?

• A)formula
• B)need-satisfaction
• C)unstructured
• D)problem-solving
• E)memorized

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Definitions:

Market Portfolio

The portfolio encompassing all assets in which each asset is held in proportion to its market value.

Beta

The measure of the systematic risk of a security. The tendency of a security’s returns to respond to swings in the broad market.

Market Risk

Risk factors common to the whole economy; also called systematic or nondiversifiable risk.

Diversified Portfolio

An investment strategy that spreads investments among various financial instruments, industries, and other categories to minimize risk.