When a Company Runs a Contest Online, It Will Measure

question 85

Multiple Choice

When a company runs a contest online, it will measure its effectiveness in a variety of ways. One such measure is the conversion rate. The conversion rate for an online contest promotion would be

• A)the number of people who recommend the contest to others.
• B)the number of people who comment on the contest.
• C)the number of people who share the contest on their social media site.
• D)the percentage of visitors who enter the contest.
• E)the percentage of fans who like the contest.

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Definitions:

Societal Expectations

The anticipated and prescribed behaviors, norms, and roles that society considers appropriate for individuals and organizations.

Adapting and Developing

The continuous process of making adjustments to changes in the environment or situation, and enhancing capabilities or resources to meet new challenges.

Streamlining Operations

Refers to the process of making a business's operations more efficient and effective by improving workflows and removing unnecessary steps or overhead.

Fewer Layers

A term describing an organizational structure with reduced levels of middle management for faster decision-making.