The Factor That Moves Most Companies from Relationship Marketing to Transaction-Based

question 103

True/False

The factor that moves most companies from relationship marketing to transaction-based marketing is the realization that getting new customers is more profitable than serving old ones.

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Definitions:

Economically Developed

Refers to countries that have a high level of economic growth and security through advanced technology, industry, and a high standard of living.

Working Conditions

The environment in which an individual works, including aspects such as safety, hours, physical conditions, and job demands.

Underdeveloped Countries

Nations with low levels of industrialization, infrastructure, and human development indices compared to more developed countries.

Transnational Corporations

Large companies operating in multiple countries, not tied to a single nation, and often influencing global trade and economics.