How Do Public Relations Professionals Use Internet Web Sites

question 12

Multiple Choice

How do public relations professionals use Internet Web sites?

• A) To introduce new products
• B) To promote existing products
• C) To obtain consumer feedback
• D) To showcase upcoming events
• E) To do all of these things

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Definitions:

Social Media Sites

Online platforms where users can create profiles, connect with others, and share content within a virtual community.

Audience Feedback

The evaluations, reactions, or responses from a group of people who have viewed or experienced a presentation, performance, or product.

Public Relations Problem

An issue that could negatively affect an organization's public image or relationships.

Negative Information

Details or facts that convey adverse, unfavorable, or detrimental qualities or outcomes, which can influence perceptions, decisions, or actions.