Lamar Owns Four Dry Cleaning Stores in the Suburbs of Orlando

question 141

Multiple Choice

Lamar owns four dry cleaning stores in the suburbs of Orlando, Florida. He recently updated his STP analysis and has just finished adjusting his marketing mix based on the STP results. His next strategic marketing decision will likely involve determining

• A) how Disney World crowds will affect his business.
• B) which employees to promote or fire.
• C) how to allocate resources among his four stores.
• D) what new government regulations might create opportunities or threats.
• E) when to shift from a customer excellence to an operational excellence strategy.

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Definitions:

Mitochondria

Organelles found within cells that produce energy through respiration, and are also known for their role in various cellular processes like signaling, cellular differentiation, and cell death.

Genomic Parasites

Genetic elements that replicate within the genomes of organisms, often without providing benefits and sometimes causing harm.