In the Context of a Verbal Message, Which of the Following

question 39

Multiple Choice

In the context of a verbal message, which of the following is true of concrete expressions?

• A) They provide the receiver of the message with greater information than abstract expressions.
• B) They convey a broad general understanding rather than the detailed meaning.
• C) They are more memorable than pictures.
• D) They are more likely to be misunderstood than abstract expressions.
• E) They force the receiver of the message to focus on the sender rather than on the message.

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Definitions:

Marginal Utility

The additional satisfaction a consumer gains from consuming one more unit of a good or service.

Income

The money received, especially on a regular basis, for work or through investments.

Risk-averse

Describes individuals or entities that prefer to avoid risks and would opt for a sure thing over a gamble with a potentially higher payoff.

Researcher

An individual engaged in systematic investigation to establish facts or principles or to collect information on a subject.