Examlex
In general, an advertising campaign featuring ads in two or more different types of media has a greater effective reach than a campaign with the same number of total ads, but using only one medium.
Short Term Debt
Refers to any financial obligation that is due for repayment within one year.
Interest Rate
The portion of a loan subject to interest fees for the borrower, typically indicated as an annual percentage of the remaining loan principal.
Paid Now
A term indicating an immediate payment or settlement of a transaction.
Rate Of Return
How much an investment's value has grown or shrunk over an agreed-upon time, expressed as a percent of its original price.
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