When Advertisements Are Used at Special Intervals with None In-Between

question 174

Multiple Choice

When advertisements are used at special intervals with none in-between, which media budgeting method is being used?

• A) continuous
• B) gross impressions
• C) pulsating
• D) flighting, or discontinuous

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Definitions:

Schizophrenic

A term related to schizophrenia, a chronic mental disorder characterized by distortions in thinking, perception, emotions, language, sense of self, and behavior.

Feeling Work

The management of one's own emotions or the work involved in managing the emotions of others, often occurring in professional settings.

Socially Unacceptable

Behaviors or practices that are not tolerated by society, often because they violate social norms or moral values.

Alcohol

A psychoactive substance found in alcoholic beverages, widely consumed globally and known to have both social and health impacts.