Segmentation Used in Selecting Target Markets That Includes Basic Descriptors

question 16

Multiple Choice

Segmentation used in selecting target markets that includes basic descriptors such as age, gender, and income is known as ____ segmentation.

• A) psychographic
• B) behavioral
• C) geographic
• D) demographic

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Definitions:

Leo Tolstoy

A renowned Russian author, known for his novels "War and Peace" and "Anna Karenina," and his philosophical essays on nonviolent resistance.

Prime

In a mathematical context, a prime number is a natural number greater than 1 that has no positive divisors other than 1 and itself.

Further Processing

The additional analysis, treatment, or refinement that materials, information, or ideas undergo after initial handling.

Stimulus

Anything that can elicit a physiological or psychological response or reaction in an organism.