Clients See Creativity as

question 9

Multiple Choice

Clients see creativity as

• A) characteristic of unusually charismatic agency creatives
• B) experienced by the majority of managers at one time or another
• C) a quality of ad agencies rather than individuals
• D) standard for most advertising executives

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Definitions:

Fold and Thrust Belt

A series of mountainous folds and thrust faults that are typically formed at convergent plate boundaries.

Snake River Plain

A geographical feature in the U.S. state of Idaho, characterized by a vast area of flatland through which the Snake River flows.

Hot Spot

An area of volcanic activity believed to be fueled by a section of the mantle beneath it that is significantly hotter than the mantle surrounding it.

Bonneville Salt Flats

A vast salt flat located in Utah, USA, known for its flat, expansive landscapes and as a site for land speed record attempts.