Examlex
In a means-end chain, end states include:
Indirect Approach
A method of communication or problem-solving that is not straightforward, instead using suggestions, implications, or other roundabout ways to convey a message.
We-viewpoint
A perspective in communication or writing that emphasizes collective action or observation, typically using pronouns like "we" and "us."
Goodwill
An intangible asset representing the value of a business's reputation, brand, and ongoing customer relationships, often considered in financial valuations or mergers and acquisitions.
De-emphasizes
To reduce the importance, stress, or prominence of a particular element or aspects in a discussion, presentation, or piece of writing.
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