Examlex
Identify and describe the four value stages of the brand value chain.
Distressing Thoughts
Unpleasant and upsetting ideas or mental images that persistently plague the mind.
Past Experiences
The collection of events and occurrences in one's life that shapes their behavior, preferences, and reactions.
Counterconditioning
A therapy technique where a person is taught to replace an undesirable response to a stimulus with a more desirable one.
Resistance
In psychotherapy, the patient's unwillingness to discuss or approach certain topics, thoughts, or experiences.
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