Unfortunately, the Needs-Satisfaction Approach Tends to Increase the Defensiveness of Some

question 72

True/False

Unfortunately, the needs-satisfaction approach tends to increase the defensiveness of some prospects because the salesperson rapidly moves to the persuasive part of the sales message.

Identify strategies for effective proofreading focusing on content, organization, and style errors.

Learn the procedures for producing error-free written communications.

Understand the importance of avoiding discriminatory language and guidelines for maintaining bias-free documents.

Apply revision techniques to improve clarity and effectiveness in written messages.

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Definitions:

Liquidity Ratios

Financial metrics that measure a company's ability to pay off its short-term obligations with its liquid assets.

Return on Assets

Return on Assets (ROA) is a profitability ratio that measures the efficiency of a company in generating profit from its assets.

Average Collection Period

The average amount of time it takes for a company to receive payments owed by its customers, indicating the efficiency of its credit and collections policies.

Return on Equity

A measure of a corporation's profitability, calculated by dividing net income by shareholder equity, indicating how effectively equity is utilized to generate profits.