Examlex
An ad for the new edition of this advertising textbook was placed in the Journal of Advertising, which is read by professors teaching this subject and practitioners in the advertising industry. What type of business-to-business advertising is this an example of?
Purchase Products
The act of buying goods or services, often as a consumer activity that supports businesses and economies.
Persuasion
The process of convincing someone to do or believe something through reasoning or the use of emotion.
Businessperson
An individual engaged in activities related to the operation, management, or investment in businesses.
Recommendations
Advice or suggestions given with the aim of guiding decisions or actions, often based on expertise or experience.
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